Sports management and the role of the state to developing sports and making it a business
DOI:
https://doi.org/10.33170/jocope.v17i6.311-320Abstract
This research deals with sports management and the role of the state in developing it as a business. The research reviews strategies for cooperation between the state and the private sector to promote sports activities, and highlights the importance of investing in sports as a means of achieving social and economic development. The research includes effective marketing methods that can be adopted to promote sports awareness and increase participation. In addition to studying the impact of these activities on society, it also points to the need for a legislative environment that supports the development of sports and enhances its role as an industry.